FY 2012 SJTPO Seat Belt Survey – Part I

posted Jan 14, 2014, 3:49 AM by Louis Rodriguez   [ updated Jan 14, 2014, 3:50 AM ]
 - Rodriguez Consulting LLC (Rodriguez) was selected in 2011 by the South Jersey Transportation Planning Organization (SJTPO), for Part I of the 2012 Seat Belt Study.  The study required performing field surveys to assess seatbelt usage by motorists throughout the SJTPO region.  The project was also sponsored by the South Jersey Traffic Safety Alliance (SJTSA).  This year's study involved two parts,  the first being observations of seat belt and cell phone use at over 55 communities.  The second part, in addition to seat belt and cell phone usage, also involved documenting Graduated Drivers License (GDL) law compliance at 19 area high schools.  The collected data was used as a baseline to compare the SJTPO region's seat belt usage rate with the state and national rates.

The 2012 seat belt data collection effort consisted of observational surveys of approximately 4,489 motorists at 28 sites throughout the four counties that comprise the SJTPO region; Atlantic, Cape May, Cumberland, and Salem Counties.  Traffic data collection specialists observed traffic on both streets at intersections, and thus were able to determine seat belt and cell phone usage of both stopped vehicles and moving vehicles.  The survey was based on the National Highway Traffic Administration's (NHTSA) “National Occupant Protection Use Surveys (NOPUS)” and was meant to be a “snapshot” of the entire region.  The data was compiled using Microsoft Access and presented to the SJTPO in a formal report.

Rodriguez Contribution
Rodriguez was responsible for providing land surveying and zoning permit services including but not limited:
  • High School Motor Vehicle Study – Observed 1,987 motorists at 19 sites to see seat belt compliance and cell phone usage.
  • Over 55 Community Motor Vehicle Study – Observed seat belt compliance and cell phone usage of 2,502 motorists at 9 sites.
  • Report Preparation & Design – Report graphics were created using Adobe Photoshop and Illustrator and then compiled using Adobe InDesign.  A project website was created using GoogleApps.
For more information: Download Project Profile